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Experienced Style

Jeff Grobman's signature looks are inspired by a lifetime of fashion, love, loss and success.

Poetry Personified

Meet Nasra Adem, Edmonton’s Youth Poet Laureate.

Walk Into Winter

Boots that feel stylish while sloshing through the snow.

New Store: Caroline Néron

Another Quebec brand expands to western Canada with West Edmonton Mall as its first stop.

The New Downtown

Downtown is changing — why not mix up your wardrobe as well?

The Future Is Now

Looks that layer today and tomorrow are strikingly fashion-forward.

Style Q & A: From A Culture Of Fashion

Jelena Bojic brings her European sense of style to the prairies.

Flannel Foxes Brings #TomboyStyle

Two local fashionistas prove how women can borrow from the boys when it comes to style.

All The Right Ingredients

Ikki Izakaya owner Ayumi Yuda makes internationally influenced style seem effortless.

New Store: Esprit

The breezy California brand returns to the Canadian market.

What's Happening

5 rising fashion designers share favourite pieces from their current lines.

On The Run

Worldly influences and style on the go.
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